From what India is watching to a film on YouTube.
A studio run by Virat Mohan and Hiteshwar Kochhar. Pick an idea from today's trends; the studio writes it, films it, scores it and posts it.
Four steps. One button at each.
- 01
Pick
Choose a country. See what people are searching and watching right now, sorted into twelve standard topics, with who watches and what a video could reach.
- 02
Make
Tap an idea. The script, length, shots, caption and hashtags are written for it. Runway films the shots with a recurring fictional character.
- 03
Watch
The cut plays in the app with an original score and a narrator. Approve it, or redo a shot.
- 04
Post
One button to the Clapperboard YouTube channel. Pressing it is the approval. The dashboard then shows how every video does.
What it makes
Vertical Shorts of about 24 to 40 seconds and horizontal films from 48 seconds, at 1080p. Each one is a small story with a character, not a slide of text: a fan on a rooftop, a market lane at dawn, a kitchen at midnight.
The first film is the channel intro: three Runway shots, an original score and a narrator, made for about ₹200 in generation credits.
Who it's for
Anyone watching on a phone, often with the sound off. Clapperboard has no fixed subject: it follows whatever is trending in the chosen country, whether that's cricket, film, money, tech, food or travel.
Every video is written for a named viewer, with the title, caption and hashtags chosen for that viewer.
The rules it runs by
Original only
Fictional characters, no real or famous people, no logos or trademarks, no third-party music. Every render carries an original score.
Labelled honestly
Realistic AI shots are marked as altered or synthetic content on upload. Reach and earnings on the cards are estimates and say so.
Spend inside caps
Every Runway shot and every AI call is logged against a per-video and a monthly cap before it runs.
Humans post
Nothing goes to YouTube unless Virat or Hiteshwar presses Post.
Where it stands
- Live
- The studio, the idea cards, Runway filming, the score and narrator, the dashboard.
- Next
- The Clapperboard YouTube channel, then the first post and the first week of numbers.
- Not yet
- True 4K films, and anything that pays: YouTube's Partner Program needs 1,000 subscribers and 4,000 watch hours first.
Brand files for the channel: profile picture (800×800) · banner (2560×1440) · emblem · flat logo (SVG).
Partner Program bars from YouTube's help pages, read 31 October 2026. Estimates on the idea cards are labelled as estimates; nothing on the dashboard is estimated.